Client

Public Broadcaster Czech Television

Year

2024

Services

Brand Identity

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About Work

After taking over the visual identity of the station from Studio Najbrt, our team created 95% of the station's jingles, as well as projections and backgrounds for shows in all studios. We developed dynamic jingles for various ČT24 programs that visually attracted viewers and effectively communicated the character of each show, with animations reflecting the modern image of the station. Additionally, we designed backgrounds and infographics integrated into real-time broadcasts, providing viewers with clear and concise information. During election nights, for instance, we created graphics for tracking the ongoing vote count and presenting final results, enabling viewers to follow the current state of the elections in real time. During our tenure at Czech Television from April 2014 to August 2019, we contributed significantly to the visual identity of one of the most prominent news stations in Europe.

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